

Welcome to the Next Generation of Bull Riding!
Building Champions On & Off the Dirt
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Next Generation Bull Riding (NextGen) is dedicated to providing young rodeo athletes with a safe, guided pathway into all aspects of bull riding and rodeo sports. Our events and mentorship programs offer hands-on training in youth bull riding, junior bull fighting, judging, stock contracting, rodeo clowning, event promotion, and marketing. With expert mentorship, quality stock, and the right stage, NextGen equips kids with the skills, experience, and confidence to advance safely and successfully in the sport they love.






Our Commitment to
the Next Generation
At NextGen, we are more than a competition team—we are a launchpad for the next generation of rodeo athletes, entrepreneurs, and industry leaders. Through mentorship, competition, and hands-on learning, we prepare youth for success in and beyond the arena.​

Developing Champions
We provide top-tier competition opportunities that help young riders gain experience, earn rankings, and progress toward elite championships.

Marketing &
Career Training
NextGen goes beyond competition by providing young athletes real-world marketing experience, business skills, and personal branding opportunities that open doors in the rodeo world and beyond.

Mentorship & Growth
Through hands-on coaching and leadership training, we empower youth not just as riders, but as future industry leaders, entrepreneurs, and professionals.

Opportunities
Beyond Riding
Whether you dream of becoming a stock contractor, judge, announcer, bullfighter, event producer, or marketing professional, we provide hands-on experience to help you find your place in the sport and build a future in the industry.

Elite Stock & Event Production
Our commitment to high-quality stock and professionally-run events ensures a safe, fair, and thrilling experience for riders and audiences alike.

A Supportive Path to Adulthood
We believe that rodeo is more than a sport—it’s a proving ground for life. Our supportive community helps young athletes develop the work ethic and character they need to succeed in rodeo and beyond.